The ALS Therapy Development Institute (ALS TDI) announced its BBQ For ALS Awareness, is a national initiative designed to increase the awareness and understanding of ALS (amyotrophic lateral sclerosis), otherwise known as Lou Gehrig's disease. To accomplish its goal, the campaign brings together three undoubtedly American activities on July 4th, 2009 -- an Independence Day celebration, the traditional summer barbecue (BBQ), and America's pastime -- baseball.
"The only weapon we currently have against this disease is raising awareness and funds for research. The BBQ For ALS Awareness program is a simple and fun way to accomplish both, and an important opportunity for everyone to help fight against this deadly disease", said Michelle Dupree, a volunteer ALS TDI Advisory Council member. Ms. Dupree has helped to organize several BBQ For ALS Awareness events in the greater Sea Bright, N.J. area where she lives. Michelle became one of the first ALS TDI Ambassadors shortly after her friend Pam Callahan was diagnosed with the neurodegenerative disease that affects more than 30,000 Americans at any given time.
PR source; http://ca.sys-con.com/node/967569
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